
PATENTS & INNOVATION
Patents
Distinctive ideas become jewels to wear
From new ways of wearing a jewel to the exploration of gold forms and gemstone outlines
Structure, design and cutting express Serendipity’s inventive spirit
Structural patent
Double Me
An ingenious reversible structure allows a single ring to be worn on either face. Each creation is one of a kind, celebrating the different facets of the modern woman

Structural patent
My Little One
Inspired by animal motifs that evoke maternal affection, the jewels feature a patented necklace assembly. Their elements can be separated or combined, offering several ways to celebrate the warmth of the parent-child bond


Design patent
Chouchou Paris
Inspired by Parisian bakeries, croissants, baguettes and pains au chocolat become gold jewels. Rounded contours and lively expressions bring a playful elegance to everyday French life
The collection’s designs are protected, giving familiar everyday motifs an expression to wear
Gemstone cutting patent
Eiffel Cut
Gemmologist Christine Chen worked with gemstone cutters in Idar-Oberstein, Germany, over several years to develop the Eiffel Cut. Its distinctive octagonal outline recalls the view looking up at the Eiffel Tower
Patented in China and Europe, the design moves beyond conventional square gemstone outlines to reveal a different play of light
















